Coming soon; Massif

Pure & Original proudly presents MASSIF, a 100% mineral, micro stone plaster finish. Massif offers an architectural (two-coat system) textured finish for multiple purposes, such as wet cells, exteriors, walls, ceilings, kitchen countertops, tabletops, and even floors, if professionally applied. It’s comparable to micro-cement, but the stone component is not cement, which makes it a sustainable and more flexible alternative.

Massif is available in 32 colors and is expected to arrive in North America by early September.

Characteristics of Massif:

• Water-based
• Colored with natural and organic pigments
• Matte
• Delicate color nuances (depending on color and application technique)
• Highly environmentally friendly
• 100% recyclable
• VOC and cement-free
• Low in solvent
• Ultra strong and flexible (no cracking/shrinking)
• Non-flammable
• No synthetic binders
• Bacteria- and fungus-resistant
• Non-combustible
• Little to no odor